AW: [opencms-dev] Chec the new OpenCms Logo on opencms.org
Kai Schliemann
k.schliemann at comundus.com
Tue Mar 21 18:09:37 CET 2006
Hi Alex,
I understand that you don't want to change the new logo because it seems to be finished already.
But please allow to say what people think about the new logo as this is what you asked for in your email and on your website.
First of all let me point out, that everybody in our company was very surprised about the announcement of the new logo. Especially when finding out that it was already finished.
The community aspect:
As someone else on the list already mentioned it would have been better to involve the community in the development process of the new logo.
A best practice for this is the Typo3 project. Their process started a year before the final logo release. They built a "special project group", the community members could send their suggestions to them and finally there was a survey where every community member could vote for his/her favourite logo.
I think a process like this strengthens the community and its team spirit.
The marketing aspect:
Changing the logo just like that is also a problem for all the companies which have print media like flyers, displays for fairs (german: Messewand) etc.
Furthermore I think that the recognition of the OpenCms brand has not been taken into account. I can not find any similarities from the old to the new logo.
People who see OpenCms with the new logo will not automatically associate it with an OpenCms they probably saw or heard of earlier. They might think it is a new product.
Ok, enough for now.
I know that the things I pointed out partly implicate more work. But this must not automatically be done by Alkacon. OpenCms has a big community and I know that a lot of people are willing to take over community work, if possible.
Finally I want to say that we very much appreciate the work of Alkacon. We just think that some things could be fine tuned to work better.
Maybe you sleep another night and think about what I wrote and about the decision you made.
I would be glad if you change your mind and let the community participate in deciding about the new logo.
Regards
Kai
> -----Ursprüngliche Nachricht-----
> Von: opencms-dev-bounces at opencms.org
> [mailto:opencms-dev-bounces at opencms.org]Im Auftrag von Alexander Kandzior
> Gesendet: Samstag, 18. März 2006 08:48
> An: shiys at langhua.cn; 'The OpenCms mailing list'
> Betreff: RE: [opencms-dev] Chec the new OpenCms Logo on opencms.org
>
>
> While I certainly don't want to "kill" any valid discussion here, I will
> also _not_ change the new OpenCms logo design, sorry.
>
> I fully understand that some people may not like the new design.
> As someone
> else said, it's in the end always a matter of taste. And we at
> Alkacon like
> the new design.
>
> Kind Regards,
> Alex.
>
> -------------------
> Alexander Kandzior
>
> Alkacon Software GmbH - The OpenCms Experts
> http://www.alkacon.com - http://www.opencms.org
>
>
> > -----Original Message-----
> > From: opencms-dev-bounces at opencms.org
> > [mailto:opencms-dev-bounces at opencms.org] On Behalf Of Shi Yusen
> > Sent: Saturday, March 18, 2006 8:38 AM
> > To: 'The OpenCms mailing list'
> > Subject: Re: [opencms-dev] Chec the new OpenCms Logo on opencms.org
> >
> > I agree changing current OpenCMS logo but not the Alexandar's one.
> >
> > I think we could discuss this topic professionally, not by
> > personal taste at
> > the very beginning.
> >
> > I make a list in which I try to clear what you want, the list
> > as following:
> > What project does OpenCMS aim to be?
> > 1. Apache
> > 2. Eclipse
> > 3. Linux
> > 4. others (please fill your answer here)
> >
> > What is the most important feeling on the new logo?
> > 1. professional
> > 2. relaxing
> > 3. curious
> > 4. others (please fill your answer here)
> >
> >
> > I like Linux logo, I feel it's lovely and no harmless. And the Tomcat.
> >
> > Hope there still have chance to change Alex's decision. :)
> >
> > Shi Yusen/Beijing Langhua Ltd.
> >
> >
> > -----邮件原件-----
> > 发件人: opencms-dev-bounces at opencms.org
> > [mailto:opencms-dev-bounces at opencms.
> > org] 代表 Christoph P. Kukulies
> > 发送时间: 2006年3月18日 14:41
> > 收件人: The OpenCms mailing list
> > 抄送: joe at galway.net
> > 主题: Re: [opencms-dev] Chec the new OpenCms Logo on opencms.org
> >
> > On Sat, Mar 18, 2006 at 06:43:40AM +0100, Alexander Kandzior wrote:
> > >
> > > > The logo looks good.
> > >
> > > Thank you, it's good to hear that.
> > >
> > > > I would urge you to update the OpenCms.org site
> > > > template also. I can't put my finger on it exactly, but it looks a
> > > > little dull and dark.
> > > > First impressions are vital for a CMS product.
> > >
> > > I fully agree. We have planned a full relauch of the
> > opencms.org website
> > for
> > > the 2nd half of the year, with exactly the points in mind you have
> > > mentioned. It's quite some work to do it right, so we
> > decided to give the
> > > existing site a small facelift first.
> >
> > > > > Please let me know what you think about the new OpenCms logo.
> >
> >
> > Hmm. A matter of taste. Why hadn't this been subject to an
> > open voting given
> > that OpenCms is an open system?
> >
> > My opinion: I'm sorry, "ugly"
> >
> > What is the purpose of this staring, eye-like graphical ornament?
> >
> >
> > --
> > Chris Christoph P. U. Kukulies kukulies (at) rwth-aachen.de
> >
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> >
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> >
>
>
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